Course Details
About
This course is designed for business leaders and professionals looking to harness the full potential of data in their organisation. You’ll gain the essential skills and knowledge to effectively capture, structure, analyse, and present data in ways that directly impact performance and decision-making across all areas of your business.
In today’s data-driven world, organisations that leverage data have a distinct competitive advantage. With the sheer volume, speed, and variety of data at your disposal, it’s crucial to know how to use it strategically. This course will teach you how to transform raw data into valuable insights that guide smarter decisions and help shape more effective business strategies.
Through easy-to-apply tools and techniques, you’ll learn how to turn data into actionable intelligence that drives growth, efficiency, and innovation—empowering your team to make data-backed decisions that enhance business performance and sustainability.
What You’ll Learn
- What is Big Data?
- The Data Science Process
- Data driven approaches to making Business Decisions
- Best practice case studies of using Big Data in Business
- Big Data and harnessing the Potential of AI and machine learning.
- Techniques for exploring, collating, and visualising data.
- Modelling data to create business insights.
- Data visualisation tools and techniques
- Story telling with Data
- Presenting data effectively in a business context
Course start date: TBC Semester 2 (Jan-Mar 2025)
The course will be taught from the Derry-Londonderry Campus and online over 3 days.
Teaching, Learning and Assessment
The course will be taught online through a blend of live lectures and self-directed learning.
The course is 100% coursework. Assessment will take the form of two online tests which take place in week 4 and 7 of the course.
Campus
Derry~Londonderry
Course Credit
This is a 20 credit module
Course Entry requirements
You should hold a Second-Class Honours Degree or better OR have significant managerial / business experience.
Fee Funding Eligibility
Places are limited and open to applicants who:
- are over 18 years of age;
- are eligible to work in Northern Ireland or the Republic of Ireland (ROI);
- are ‘settled’ in Northern Ireland or the Republic of Ireland, and has been ordinarily resident in the UK or ROI for at least three years; or
- are a person who has indefinite leave to enter or remain in the UK or ROI.
- meet the course specific entry requirements as detailed above.
- meet the Ulster University general entry requirements
- this programme is not available to applicants with the following residency:
- GB and Islands
- EU excluding ROI qualifying residents
- International students
Apply now - limited places available
There are a limited number of funded places for this course. Offers will be extended to those applicants who meet the entry requirements following successful completion of the application process, on a first come, first served basis.
Application Process
- Click on the Apply Now button.
- This will take you to the online application system – if you have never used this before please click on First Time user account creation and create an account.
- Log into the system and click on New – create a new application.
- Choose Postgraduate UK and ROI as the Application Type.
- Choose Admission Term Academic Year 2024-2025 and complete your details.
- Click the Fill Out Application button.
- Click on Programme Selection.
- In the programme choice dropdown please choose: PG Cred DFE, Part-Time Derry~Londonderry
- Please type the title of the short course you wish to study in the box below the programme choice: Harnessing Data for Business Decisions
- Please complete all required application sections.
- Ensure your application is complete and then submit.
- You will receive a confirmation email that the application has been submitted, please ensure you check your junk mail as well as the inbox of the e-mail address listed on your application.
- If you have sent all required information and you have been successful, you will receive an unconditional offer. You must accept this offer via email and confirm acceptance online to secure your place.
- If you have not sent all required information, you will be asked to send outstanding items. If a place is still available and you have met all requirements, you will receive an unconditional offer. You must accept this offer via email and confirm acceptance online to secure your place.
IMPORTANT: If we have requested additional items, you do not have a guaranteed place. You may lose your space if you do not provide any required information by the deadline supplied in the Request for documentation Email. - Once your place is accepted, you will receive an enrolment email. You must complete the online enrolment to confirm your place and start your course.